Women wearing makeup

Here you see a picture of someone wearing too much makeup! It makes me wonder why so many women wear so much makeup??  Guys don't like that at all but there are women that still feel the need to cake it on but the question that should be asked before doing this is if its making you look better than without that much?  If the answer is yes than by all means put it on because some girls actually need it if they are ugly but if not don't cake it on.  Make up that's caked on should only be used on models for photoshoots and runway shows.